EZINE:
This expert handbook explores the different AI flavors in collaboration platforms and how they can help you optimize reporting and analytics. Learn more about how Microsoft, Salesforce, and Oracle are folding AI into collaboration and which platform fits your organization's needs best.
EGUIDE:
In this expert e-guide, find out why integrating sales and marketing is essential for making the most of every customer contact in today's e-commerce landscape. Discover how a new way of approaching your revenue cycle, revenue performance management (RPM) can enhance customer interactions with this powerhouse combination.
WHITE PAPER:
In B2B marketing, small changes can mean big differences to the success of marketing programs. But just because you met the plan goals does not mean the program was as successful as it could have been. The secret to getting the most out of your campaigns is to optimize continually - pre-click, post-click, and post-conversion.
WHITE PAPER:
The truth about effective call prospecting is that it’s a numbers game: the more calls you make, the better your chance of attaining customers. Just one customer could be enough to make your sales numbers. Continue reading this paper to learn nine tips for effective calling.
CASE STUDY:
In 2011, residential and commercial lighting provider Progress Lighting contracted Rampart Hosting, LLC to develop a mobile application to allow its customers to browse its catalog of products on iPhone, iPad and Android devices. Read this case study to discover the mobile development tools and strategies that Rampart leveraged.
WHITE PAPER:
Is your current customer relationship management (CRM) software negatively impacting your selling potential? Many of the CRM software options today have lost focus on their primary users – sales professionals – and are actually decreasing sales activity. Read on to learn how a call-centric CRM strategy can alleviate this challenge.
